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After You Ask This One Question

Questions are the key to sales. From the first insightful question that makes a prospect think, "This person might have something to offer me," to the ones that get a prospect to realize, "We need what this company has," to when you finally hit pay dirt and prospects say, "Yes! We are ready to solve this problem once and for all," questions are what drive a sales process forward.

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5 Effective Ways to Get Guest Blog Posts Approved

1. Ensure That You Write in Your Niche

The most important tip for creating successful guest posts is to post in your niche, at least your first few times. Not everyone’s material carries over with the same effectiveness across genres. For example, the voice of a finance writer is not the same as the voice of a travel writer. The reviewer who reads your entry will quickly recognize your passion about a subject. Since they’re going to let you link back to your own site, you’ll seem like more of an expert to their readers if

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TopRank 8 Essential Concepts Digital Marketers Must Know

There’s an old story about a reporter who visited a skyscraper construction site. He approached one worker and asked what he was doing. “I’ve got to pour this cement before it sets, don’t bother me,” was the reply.

The reporter asked another man the same question. “I’m setting this rebar, don’t bother me,” the man said. Over and over, when asked what they were doing, each worker irritatedly explained their task at hand.

Finally, the reporter interviewed the lowest man on the job totem pole—the hod carrier. His job was to scoop up clay on a flat board, then hold it for someone

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